Product Hunt

Why launch on Product Hunt?

A launch-day spike and social proof. The audience is early adopters, founders, investors, tech press, and the listing is a launch platform. The default launch. A good day can bring a few thousand visitors, press pickup and a badge you can keep on your site. The catch is preparation: a hunter, a first-comment plan, a support group and a 12:01am PT start.

How to submit to Product Hunt

1. Make sure your product page is live, fast and clear about who it is for.
2. Prepare a short tagline, a longer description, a logo and two or three screenshots.
3. Open the Product Hunt submission page and create the listing.
4. Fill in the audience, category and pricing fields as accurately as you can; they decide who sees the listing.
5. After publishing, check the live URL and add it to your own launch page or press kit.

What to prepare

• A one-line description and a 50–100 word summary.
• A square logo and a 16:9 screenshot of the product in use.
• A public pricing page, even if the answer is “free”.
• A founder or maker profile so people can see who built it.
• A tagged URL so you can measure the referral traffic.

Pricing and link policy

Pricing: Free to launch. Paid promotion is separate.

Link policy: Nofollow. Check the platform before you pay; rules change, and the value is the audience and referral traffic, not only the link attribute.