AppSumo
A marketplace for lifetime deals. Acceptance is selective and the economics are not for everyone, but a campaign can bring a large batch of users and feedback quickly. Read the terms before applying.
Why launch on AppSumo?
Products ready to trade margin for volume. The audience is lifetime-deal buyers, small businesses, and the listing is a marketplace. A marketplace for lifetime deals. Acceptance is selective and the economics are not for everyone, but a campaign can bring a large batch of users and feedback quickly. Read the terms before applying.
How to submit to AppSumo
- Make sure your product page is live, fast and clear about who it is for.
- Prepare a short tagline, a longer description, a logo and two or three screenshots.
- Open AppSumo and follow its current submission instructions.
- Fill in the audience, category and pricing fields as accurately as you can; they decide who sees the listing.
- After publishing, check the live URL and add it to your own launch page or press kit.
What to prepare
- A one-line description and a 50–100 word summary.
- A square logo and a 16:9 screenshot of the product in use.
- A public pricing page, even if the answer is “free”.
- A founder or maker profile so people can see who built it.
- A tagged URL so you can measure the referral traffic.
Pricing and link policy
Pricing: Revenue share; selective acceptance.
Link policy: Nofollow. Check the platform before you pay; rules change, and the value is the audience and referral traffic, not only the link attribute.
Frequently asked questions
AppSumo is a paid placement. Revenue share; selective acceptance.
