G2

Why launch on G2?

B2B SaaS with real customers to review it. The audience is b2b software buyers, and the listing is a directory. The biggest B2B software review site. A listing is free, but the value comes from verified reviews. Worth claiming early so you can collect reviews from your first customers.

How to submit to G2

1. Make sure your product page is live, fast and clear about who it is for.
2. Prepare a short tagline, a longer description, a logo and two or three screenshots.
3. Open G2 and follow its current submission instructions.
4. Fill in the audience, category and pricing fields as accurately as you can; they decide who sees the listing.
5. After publishing, check the live URL and add it to your own launch page or press kit.

What to prepare

• A one-line description and a 50–100 word summary.
• A square logo and a 16:9 screenshot of the product in use.
• A public pricing page, even if the answer is “free”.
• A founder or maker profile so people can see who built it.
• A tagged URL so you can measure the referral traffic.

Pricing and link policy

Pricing: Free listing; paid buyer-intent products.

Link policy: Nofollow. Check the platform before you pay; rules change, and the value is the audience and referral traffic, not only the link attribute.